The woman behind the brand
CREATIVE BRAND STRATEGIST & INTUITIVE BUSINESS COACH
I began Brand Artisans as a Sole Trader in 2012, after the birth of my son - back then I was trading as Dream Weaver Creative. As a new mum, I wasn't ready, nor willing, to go back to the hard-core lifestyle of agency land, so I thought I'd take a punt and try working for myself.
Not only is advertising not a family-friendly industry, I'd go as far as to say that it is undeniably family-hostile. Perhaps not for men, but the moment a woman pops out a child, her perceived value to the agency drops by at least half. Which is quite frankly insane, given how hard mothers work... but I won't go into that here. You can jump over to my blog post: working mums and read my rantings on that matter.
Anyhow, motherhood prompted me to make the leap of faith and I haven't looked back! I've picked up a few contracts over the years in what some would call, 'normal jobs', but only ever for long enough to gain the experience and skills I needed for Brand Artisans.
That being said... I would never trade-in any of my industry experience. I've been blessed to work with some of the largest brands in the world, at some of the most influential global agencies over the years. I've attended exclusive launch events, movie premiers and even been able to hang out and drink free champers in the Red Bull Racing Power Tent at the Monaco Grand Prix which, I've got to be honest, was pretty unforgettable.
Some of my high-caliber clients have included:
- Universal Pictures International
- Red Bull Racing
- Walt Disney Corporation
- Proctor & Gamble
- Formula 1
- London 2012 (Olympics)
- Lexis Nexis
- Orange Mobile
I was even lucky enough to do a brief stint at the MTV studios, which was one of the most memorable experiences in my marketing career to date!
As well as my professional experience, I'm a psychic medium and have also studied and worked as a reiki and vibrational healing practitioner for even longer than I've been in Marketing. As a result, I've been able to incorporate my intuitive abilities into my branding work, so I channel ideas and concepts to create the perfect brand for each of my clients, making every project is completely unique.
My healing experience and qualifications include:
- Reiki 1 & 2
- Touch for Health 1 & 2
- Shamanic Healing
- Vibrational Energy Medicine
- Crystal Healing
- Sound & Vibration Therapy
I'm passionate about helping small businesses thrive, so in 2017 I launched the Brand Artisans Design School, which has evolved to include the Heart Path Program. The school is designed (pun intended) to empower and educate small business owners and entrepreneurs who want to dive deeper into their 'why', and integrate their business goals with their life goals.
For more info on Heart Path, or any of my courses, click here.