Keep it light. Keep it lovely. Build a brand that feels like hope.
 
You’re not here to complicate — you’re here to uplift. To bring joy, clarity, and a sense of calm in a noisy, messy world.
 
The Innocent Vibe Guide is your branding sanctuary — gentle, glowing, and full of heart. It captures your brand’s sweetness, simplicity, and sincerity, helping you create an experience that soothes, reassures, and delights.
 
✨ Whether you’re launching something new or refining your existing brand, this guide helps you stay true to your pure, peaceful energy — while still standing out.
 
Inside the Innocent’s Garden (aka your Vibe Guide):
Brand Personality Snapshot — a light-filled profile of your archetype, featuring your Brand Bio, Audience Attraction Hook, and a gentle affirmation that aligns your message with your purpose.
Tone of Voice Guide — speak with kindness, warmth, and clarity. Includes voice traits, comforting phrases, and real content examples that sound like a breath of fresh air.
Visual Identity Cheat Sheet — build a brand that feels soft, clean, and uplifting. Think gentle palettes, soft edges, natural textures, and photography tips that glow with innocence.
Moodboard — a beautiful visual summary of your brand’s feel-good energy. Colour, fonts, style — all in perfect harmony.
Imagery Inspiration — because your visuals should feel like sunshine and slow mornings.
Your Brand Spirit Animal — a pure-hearted companion to reflect your calm, joyful brand essence.
 
The Innocent brand doesn’t need to shout — it shines.
This guide helps your message, visuals, and presence feel fresh, honest, and full of hope.
 
Ready to make the world a little brighter? Let's get glowing!
 
 
Dynamic Duo Discount: $77 for 2 Vibe Guides
Core Four Discount: $127 for 4 Vibe Guides
Great Eight Discount: $200 for 8 Vibe Guides
 
The Vibe Tribe Pack: Get all 12 Archetypes for just $247
(Yes, we're completely crazy. That's more than half price!)